When you are in need of a display lighting design and installation contractor, you can depend on Gleam Electrical & Lighting Design to match you with the best display lighting in the Indianapolis and Cincinnati area. You can reach a display lighting contractor at 317.561.0955 or email us at sales@gleamelectrical.com.

Why Should You Use Our Display Lighting Design and Installation Service

There are a number of valid reasons why you should choose Gleam as your display lighting design and installation contractor. Some of those reasons include:

  • Get display lighting installation
  • Service for Enterprise Level Clientele
  • Quote available
  • Immediate assistance

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Display Lighting Comes in Four Types

In the retail setting,  we are skilled in the four types of display lighting. The different types of display lighting are ambient lighting, task lighting, accent lighting, and decorative lighting. As an award winning display lighting specialist, we utilize all versions at one point or another in display lighting design and installation.

Ambient Lighting

Ambient lighting refers to the store’s main lighting. You need to ensure your customers have enough light to feel comfortable in the store. Too dim and the store looks dingy, making it difficult to read product labels and making customers uncomfortable. On the other hand, if the lighting is too bright it is also uncomfortable for customers. How many lights, and how bright they are, will depend on the size of your space. A large, warehouse style space with high ceilings will require lots of powerful lights since they will be hung fairly high up and need to illuminate a large area. A small store will require dimmer, less powerful lights in order to achieve the same level of lighting.

Task Lighting

Task lighting refers to lights focused on areas of the store that require more light, such as the tills and the changing rooms. Customers need more light in the changing room to accurately assess the fit and look of the items they are trying on. Your cashiers need extra light so they can better see their tills and do their jobs more effectively. Task lighting is also helpful in highlighting your store’s sign and the entrance area so that customers can read your store’s name and are welcomed into the store.

Accent Lighting

Accent lighting is lighting that can be used to highlight specific areas in order to draw customer attention to specific products and give customers the sense that these products are important and noteworthy. Accent lighting is an excellent way to highlight seasonal products and to highlight specific products on shelves or in display nooks. Accent lighting is also very effective in window displays since they visually emphasize your products and help bring people into your store.

Decorative Lighting

A decorative lighting fixture is used by display contractor, is much more concerned with aesthetics than with illumination. It’s important that these fixtures be both beautiful and decorative at the same time. Decorative lighting can be used to help invoke nostalgia in customers, such as when putting up small white lights on a holiday display to remind them of their childhood.

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An Award Winning Display Lighting Contractor

You want a display lighting contractor to come and install the equipment and show you all of the benefits that they can offer you. When you have an exhibit at a trade show or other special event, it is essential for your success that the people walking around in the area can easily see your products. This is especially true if your products include bright lights, logos, or designs. If your display lighting is not set up correctly, it might prevent these people from seeing your information or your products and cause them to walk away. Having the right lights set up is essential.

A display lighting contractor can also help create a mood within a room, allowing the proper displaying of the products. The right lighting will help people focus on the items and not on the surroundings, which may be darker or more complicated than you would like. Different rooms will need different levels of lights, so be sure that the person you contact has experience with setting up displays in various rooms and with various types of lighting. Even the thickness of walls can affect how well a display lighting contractor sets up things.

Finding the Best Lighting Contractor

It can be challenging to decide where to start looking for a display lighting contractor. Many people recommend checking out their website and seeing what they can offer. This is an excellent way to learn about the different products they offer, how they work, and whether they are the correct type of light for your business. If you need specific light solutions for one particular part of your space, be sure to specify this before they arrive at your exhibit. Otherwise, you might get what you wanted but in the wrong setting. Call Gleam Electrical & Lighting Design at 317.561.0955.